Best Growth Hacking Tools for Startups
User Feedback & Market Insight Tools
Understanding what your online customers want, how they interact with your brand and how they make decisions is critical information for your digital business strategy. There are various types of user feedback tools that cater to the needs of growth hackers, including feedback forms, surveys, review tools and more. There are also insights to be obtained from the perspective of an entire market, with another type of growing hacking tools known as market insight tools.
Mopinion is a user feedback tool that collects and analyses feedback in real-time. This growth hacking tool’s easy-to-use interface, you can build, design and configure feedback forms the way you like. Users can also target these feedback forms to specific groups of online visitors and gain insights into why they are not converting. Feedback can be visualised in customisable dashboards and charts for advanced analyses. To take it one step further, digital teams can share and take action on these feedback items in a timely manner with the help of smart alerts.
Qualaroo is a user feedback tool that enables users to poll visitors with short and easily accessible surveys. These surveys appear at the bottom of the screen as a widget. This growth hacking tool also includes a feature that lets you create different rules about when and where surveys are triggered, as well as which questions are asked.
3. Consumer Barometer
Consumer Barometer is a great market insight tool that shows you how people around the world use the internet. Catered mostly towards ecommerce companies, this free-to-use growth hacking tool provides users with insights into, for example, internet usage, device usage, research behaviour, purchase behaviour, etc. Users can also create charts and graphs of this data which are downloadable.
PollDaddy is another user feedback tool that allows users to create customisable polls and surveys for their websites. You can email the survey link to your audience, embed it on your website or use the PollDaddy iOS app to collect responses. All results are available in real-time.
WebEngage offers both a feedback form and survey builder to its users. With this growth hacking tool, users can set up triggers for feedback forms based on visitor click behaviour. WebEngage also sends out notifications on the website or mobile app to, for example, highlight a promotion – instead of send out a feedback request.
Kampyle is a user feedback tool with some interesting capabilities. You can use this growth hacking tool to quickly create feedback forms. When these forms are in place, you can track how your visitors experience different parts of the website. This tool also enables you to set up triggers so that the form appears in a proactive manner. You can also decide who it pops up for – for example – an x percentage of visitors or if a visitor shows exit intent.
Traffic Growth Tools
Generating traffic is critical to the growth of your company as well as for establishing a strong online presence. Traffic Growth Tools are growth hacking tools that help you get involved in online conversations, gain insight into how competitors are doing in terms of incoming traffic as well as help you identify which areas of your website should be optimised to increase traffic.
Colibri is a growth hacking tool used to collect aggregated data across multiple social media networks, online communities and forums. It helps companies monitor what people are saying about their brand and where so that they can quickly inject themselves into the conversation. They also perform on page SEO analysis to get your pages ranked higher on Google.
MixRank is a spy tool that enables companies to research their competitors and see which traffic sources, text ads and banner ads they’re using. This growth hacking tool also scans over millions of websites and mobile apps to determine which of these could be valuable customers and sends their contact details to your sales team as leads.